Tuesday, February 24, 2009

Craft Beer continues to increase it's market share

The Brewer's Association released their tabulation of the craft beer industry for 2008 and once again, there was an increase in the market share for craft beer while the large commercial brewers continued to consolidate and lose market share:










Although the increase from last year was not as large as past increases, it occurred while the economy was spiraling downward and craft beer prices were increasing. An indication that consumers are continuing to choose quality over quantity. Hopefully that trend will continue despite the rather dismal economic outlook for this year. Fortunately, most hops have had a significant drop in price recently, which will lower costs and help smaller breweries ride out any downturn in the craft beer market.
More information and additional statistics for 2008 are available at the Brewers Association website.

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